Wednesday, February 3, 2016

Call for entries for the 2016 Romero Marketing Awards

The Casino Marketing & Technology Conference invites you to enter this year's Romero Awards. Plan now for your chance to get your best casino marketing efforts from the past year in front of your peers. 

Named after the late casino marketing pioneer and author John Romero, the Romero Awards honor those gaming operators who best fulfill the spirit of John's more than 50-year crusade for effective, measurable and accountable casino marketing expenditures.

Each year, a panel of expert judges selects winners for their excellence in casino marketing, in a variety of important marketing categories from entries produced and presented between May 1, 2015 and April 30, 2016. 

Winners will be celebrated at the Awards Breakfast during the 2016 Casino Marketing & Technology Conference. Submit your entry for the recognition you deserve today. Good luck!

Summary of Award Categories:

Casino Categories

Small- to mid-size casinos and gaming facilities (less than 1,000 total gaming positions)

Larger casinos (1,000 or more total gaming positions)

Marketing Categories

Direct Mail Marketing (single or campaign)

Community Relations (charity, cooperative business programs)

Casino Floor Promotion

VIP Promotion (for top-rated players)

Online Marketing (website and social media)

Electronic Marketing (email and mobile)

Entry Limitations - Casino organizations may submit up to three (3) Romero nominations in any single casino marketing category.


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